About Us - Royacha

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About Us

Our ​Brand Story

From humble beginnings to becoming a royal brand in the premium BBQ industry, discover the passion and dedication behind ROYACHA.

The Art Of Royal Grilling

In a world where excellence meets elegance, ROYACHA stands as the symbol of premium BBQ charcoal — designed for those who value the finest in taste, tradition, and lifestyle. Rooted in the spirit of royalty and inspired by the art of refined grilling, ROYACHA offers more than just heat; it delivers a clean-burning, long-lasting, and unforgettable charcoal experience.

Born from Vietnam’s proud legacy of charcoal craftsmanship, ROYACHA combines carefully selected raw materials with advanced production technology to create a charcoal that burns hotter, longer, and with minimal smoke. This commitment to quality has made ROYACHA the trusted choice of professional chefs, luxury restaurants, and BBQ lovers worldwide.

More than a charcoal brand, ROYACHA represents quality, sustainability, and style. From upscale garden barbecues to world-class culinary showcases, ROYACHA ensures every flame is consistent, clean, and worthy of life’s most memorable moments.

Royal Excellence

We set the royal standard for premium BBQ charcoal. Every product is crafted with precision to deliver a clean, long-lasting, and consistent grilling experience.

Sustainable Legacy

We commit to eco-friendly production. Using responsibly sourced materials, we preserve nature while providing reliable, high-quality grilling fuel.

Integrity & Trust

Honesty and transparency define us. Trust is our crown — we keep our promises and honor long-term relationships with partners worldwide.

Vision & ​Mission

The royal standard of clean, premium charcoal for the world.

Our Vision

To become the legendary premium BBQ charcoal brand worldwide – a symbol of refined, luxurious grilling experiences – trusted by professional chefs, loved by grillers, and chosen by partners in every corner of the globe.

Our Mission

To deliver clean, high-performance burning charcoal to high-end spaces that enhance the aesthetics and efficiency while supporting global partners to grow their own name with confidence and pride.

50.000+

Happy Customers

1000+

Tons/Month Production Capacity

50+

Skilled Workers

100%

Quality-Controlled

Why Choose ​ROYACHA​?

More than just heat, ROYACHA delivers a clean-burning, unforgettable charcoal experience designed for those who value the finest in taste and tradition.

Superior Heat

Born from a fusion of select materials and modern technology, our charcoal creates a hotter, more intense flame designed for culinary perfection.

Premium Materials

Born from Vietnam's legacy, we use only the finest raw materials. Our "Diamond" standard represents the most valuable and durable charcoal available.

Consistent Performance

We uphold a royal standard of consistency in every shipment, ensuring a clean, spark-free, and reliable burn trusted by master chefs and grillers alike.

Clean & Smokeless

Enjoy the pure taste of food. ROYACHA provides a clean-burning experience with minimal smoke and low ash, making it ideal for high-end spaces.

Long-Lasting Burn

Designed for efficiency, our charcoal burns longer than standard options, ensuring your gathering continues without constant refueling.

Trusted Partnership

We support global partners with confidence and pride. Our dedicated team ensures professional service, from production to delivery.

Our Manufacturing

State-of-the-art facilities where Vietnam's charcoal craftsmanship meets advanced technology.

Production Capacity & Expertise

    Full-Line Production Control: We operate a fully integrated production line, controlling every stage from raw material selection to carbonization and packaging for consistent quality.

    Stable Quality & Unlimited Supply: With modern factories and large-scale capacity, we ensure a year-round supply of premium charcoal to meet both seasonal peaks and long-term contracts.

    Global Export Expertise: Backed by over a decade of experience, ROYACHA is a trusted partner for distributors, wholesalers, and luxury restaurants across the world.

    Eco-Friendly Process: Our manufacturing adheres to sustainable practices, ensuring a product that is safe for the environment and ideal for modern BBQ lifestyles.

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